Ice Cream Industry Statistics in Ireland
Ice Cream Industry Experts
The ice cream and milkshake market in Ireland is booming. The product itself is no-longer confined to the local ice cream van and summer months, and instead can be found all year round in cafes, restaurants, service stations and supermarkets.
As ice cream industry experts in Ireland, with over 30 years in the sector, we see this day-in and day-out but you might not, so these updated statistics may help paint a clearer picture.
Ice Cream Trends
Irish Ice Cream Statistics
According to research conducted by Nielsen, the ice-cream market in the Republic of Ireland was worth €150 million in the latest 52 weeks up to 23 February 2020.
Symbol groups and forecourts account for 40% of total ice-cream sales across the country.
According to Nielsen, impulse ice-cream purchasing accounts for 30% of total ice-cream sales. This means that visibility in-store is crucial if retailers are to positively disrupt the shopper journey.
Irish Ice Cream Consumers
75% of Irish consumers say they would like to see a wider variety of ice cream made with high quality ingredients.
Supporting local is of high importance to shoppers with 51% in Ireland noting that they would be willing to pay more for ice cream made by local brands.
Some 56% of Irish consumers have bought ice cream in the last three months to treat themselves, making this the top reason for purchasing the dessert.
Global Ice Cream Statistics
The global ice cream market was valued at $62.40 billion in 2020.
The United States leads the world in terms of ice cream consumption, with an average of 26 litres of ice cream per person consumed per year.
New Zealand comes in second, at 23 litres per ice cream per person.
Australia rounds out the top 3 at 18 litres per person.
The take-home ice cream segment accounted for the highest share, growing at a rate of 5.3% from 2017 to 2023
Researching or starting a business in the ice cream industry?
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